A distinctive sign, a symbol of belonging and recognition, the lion has embodied PEUGEOT since 1858. Discover its history.
1810
START OF THE PEUGEOT INDUSTRIAL ADVENTURE
Jean-Pierre and Jean Frédéric PEUGEOT converted the family grain mill into a steelworks.
Various branches of the family then began to produce a wide range of products:
tools, coffee mills, clocks, bicycles, etc.
1891
TYPE 3
MARKETED
The first car in the world to be mass-produced (64 examples) and to be driven in Italy (1893), the Type 3 ran from Valentigney to Paris and followed the first Paris-Brest-Paris cycle race over a distance of 2,045 km.
1896
SEPARATION OF TRADITIONAL AND AUTOMOBILE MANUFACTURING
The sons of PEUGEOT Brothers continued to manufacture traditional products (cycles, tools, etc.) while Armand PEUGEOT created the Société Anonyme des Automobiles PEUGEOT.
1897
CONSTRUCTION OF THE FIRST FACTORY AT AUDINCOURT, DOUBS
Installation of the first dedicated automobile plant at Audincourt. A second factory was built at Lille in 1898.
1905
PRODUCTION OF PEUGEOT LION CARS
The sons of PEUGEOT Brothers also moved into automobile production under the PEUGEOT Lion name with different models from automobiles PEUGEOT, so as to avoid being in competition.
1910
PRODUCTION AMALGAMATED
PEUGEOT Brothers and Armand PEUGEOT joined up, creating the Société Anonyme des Automobiles et Cycles PEUGEOT.
1912
CREATION OF THE SOCHAUX FACTORY
In 1929, it brought together all Automobiles PEUGEOT's production and became the largest industrial site in France.
1965
BIRTH OF PSA
"PSA" (PEUGEOT Société Anonyme) was founded to form the holding company for the automotive group of the same name, which owned all the companies in the PEUGEOT Group.
1976
CREATION OF PSA PEUGEOT CITROËN
The "PSA PEUGEOT Citroën" group was created in 1976 through the merger of Citroën S.A. and PEUGEOT S.A.
1982
THE PEUGEOT ADVENTURE IS BORN
Creation of l'aventure PEUGEOT, an association under the law of 1901, whose aim was to safeguard the heritage of the PEUGEOT brands.
The Aventure PEUGEOT Museum in Sochaux, set up in 1988, receives up to 60,000 visitors a year.
2010
PEUGEOT CELEBRATES ITS BICENTENARY
Among the world's automotive pioneers still in business,
PEUGEOT is one of the few where the descendants of the founders are still represented in its capital and management.
